My Story

creative director, 14 years in fashion, New York City, fancy title, fancy building, cool friends.

In reality, those friends belonged to different groups that each knew only one version of me. My marriage was crumbling. I was in debt. My health was falling apart. And I had built a career in an industry I hated. Every day was an exercise in lying to myself just enough to try again.

I was really, really good at my job, and I genuinely couldn't figure out why I was miserable. Every few years I'd get myself psyched up to finally change my life because there was no way I'd be stuck for another year. But instead, I kept myself relentlessly busy: training, taking on extra projects, filling every spare moment while keeping up the appearance of someone who had it all together.

I was moving pieces around the same board with the same rules, wondering why nothing was changing.

Here's what I know now that I didn't know then: these weren't isolated problems with the job, the debt, the apartment, my health, or the marriage. There was one underlying thing.

I was clinging to an idealized version of myself I'd built in response to the pain and unfairness I'd experienced earlier in life. Somewhere along the way, I'd decided that if I could become her—successful enough, impressive enough, whatever enough—I could finally earn the approval that would secure my place in the world.

I spent years building a life around that version of me without realizing she was never actually me.

The turning point was a decision to choose my self-respect over the performance of success. I filed for bankruptcy, walked out of fashion with no plan, and knocked on restaurant doors looking for a waitressing job.

A hypnotherapist I'd worked with during my health crisis looked at me and said I should train with her. When I said I wasn't good with words, she said the only requirement was wanting to help people.

That felt like the hand of God.

I started my training in January 2020, and a few months later COVID hit. I was stuck in a shoebox apartment studying hypnosis while my husband worked on the phone ten feet away, but the unemployment money came through exactly when I needed it.

That felt like the hand of God too. Like: keep going. Everything you need will show up.

Today I live upstate in a spacious home surrounded by nature with my new husband and our two cats. I spend my mornings in meditation, my life steeped in magic, in ritual, in the flow of the natural world, and in the slow, deliberate practice of becoming someone I actually recognize.

The work I do with clients is part coaching, part hypnotherapy, and something harder to name than either of those things.

People come to me with a problem they need to fix right now and leave with a different understanding of who they are, what's possible, and a completely different trajectory.

They come thinking the problem is the job, or the relationship, or the anxiety, or the habit they can't break. What we find almost every time is one underlying thing they've been working around instead of through.

I didn't know that was my problem either, until it became clear as day.

If you're here because something isn't working and you can't quite put your finger on why, you're in the right place.

But just so we're clear: I'm not here to help you perform better.

I'm here to help you stop performing altogether.